Over 10 million people in the UK have some form of hearing loss – one in six of the population. More than 50% off people over the age of 60 have some degree of hearing loss, and there are more than 45,000 deaf children.
This is a major market for Bournemouth, so make sure you are deaf aware – ready to welcome hearing impaired visitors to where you work and communicate successfully with them.
More than 7 in 10 hearing aid wearers said that having deaf aware staff would encourage them to choose one business or service over a competitor’s that aren’t. (Action on Hearing Loss research)